When it comes to restoring brightness to dull or stained whites, choosing the right clothes whitener can make a real difference. The best options offer powerful stain removal and brightening without damaging fabrics, but they vary in formulation, ease of use, and price. OxiClean White Revive stands out as the best overall due to its versatile stain-fighting formula, while Bluette Bluing offers a gentle, traditional solution for delicate whites. However, many products trade off strength for gentleness or affordability, leaving buyers deciding between performance and cost. Keep reading for a detailed breakdown of the top picks and what to consider before buying.
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Key Takeaways
- OxiClean White Revive delivers the strongest stain removal and whitening, making it ideal for heavily stained whites.
- Bluette Bluing provides a gentle, chemical-free approach perfect for delicate fabrics and traditional laundry routines.
- Larger, bulk packs like OxiClean 6.5 lbs offer better value per use, but may be less convenient for small loads.
- Plant-based options like Seventh Generation prioritize eco-friendliness but may be less effective on severe stains.
- Formulation type (powder, liquid, or paks) impacts ease of use and application, influencing overall satisfaction.
| OxiClean White Revive Laundry Whitener and Stain Remover Powder, 5 lb |  | Best Overall for Versatile Whitening and Stain Removal | Weight: 5 lb | Type: Laundry Whitener and Stain Remover Powder | Application: Presoak or laundry additive | VIEW ON AMAZON | See Our Full Breakdown |
| Bluette Concentrated Liquid Laundry Bluing 32 Fl Oz – Restores Whiteness & Brightness for Your Laundry |  | Best for Natural Brightening via Optical Illusion | Volume: 32 Fl Oz | Type: Liquid Laundry Bluing | Features: Restores whiteness, safe for delicate fabrics, eco-friendly | VIEW ON AMAZON | See Our Full Breakdown |
| Seventh Generation Non-Chlorine Bleach, 64 Fl Oz |  | Best for Eco-Friendly, Gentle Whitening Without Dyes | Volume: 64 Fl Oz | Features: Chlorine-free, biodegradable, septic safe, free of dyes and fragrances | VIEW ON AMAZON | See Our Full Breakdown | |
| OxiClean Triple Action White Revive Laundry Whitener Powder, 4 lbs |  | Best for Brightening, Color Enhancement, and Tough Stain Removal | Weight: 4 lbs | Type: Laundry Whitener and Stain Remover | Color Safety: Yes | VIEW ON AMAZON | See Our Full Breakdown |
| OxiClean Triple Action White Revive Laundry Whitener Powder, 6.5 lbs |  | Best for Large Loads and Extended Use | Weight: 6.5 lbs | Type: Laundry Whitener and Stain Remover | Color-safe: Yes | VIEW ON AMAZON | See Our Full Breakdown |
| OxiClean White Revive Laundry Whitener & Stain Remover Power Paks, 24 Count |  | Best Overall for Ease and Safety | Count: 24 | Type: Laundry Whitener & Stain Remover Power Paks | Application: White clothes, stains removal, laundry booster | VIEW ON AMAZON | See Our Full Breakdown |
| White Brite Laundry Whitener Powder – Pack of 2 |  | Best Value for Tough Stains and Versatility | Weight: 28 ounces per pack | Quantity: 2 packs | VIEW ON AMAZON | See Our Full Breakdown | |
| OUT White Brite Laundry Whitener, 4 lb 12 oz |  | Best for Heavy-Duty Stain Removal and Brightening | Weight: 4 lb 12 oz | Type: Laundry Whitener | Suitable for: White clothes, uniforms, towels, bedding | VIEW ON AMAZON | See Our Full Breakdown |
| OUT White Brite Laundry Whitener, 28 oz |  | Best for Delicates and Everyday Whites | Size: 28 oz | Type: Laundry Whitener | Suitable For: White clothes, delicates | VIEW ON AMAZON | See Our Full Breakdown |
| The Pink Stuff Miracle Laundry Oxi Powder Stain Remover for Whites, 35.2 Oz |  | Best for Tough Stains and Freshening Whites | Size: 35.2 Oz | Type: Oxi Powder Stain Remover | Suitable For: White fabrics, shirts, linens, towels | VIEW ON AMAZON | See Our Full Breakdown |
| clothes whitener | Type | Weight |
|---|---|---|
| OxiClean White Revive Laundry | Laundry Whitener and Stain Remover Powder | 5 lb |
| Bluette Concentrated Liquid La | Liquid Laundry Bluing | — |
| Seventh Generation Non-Chlorin | — | — |
| OxiClean Triple Action White R | Laundry Whitener and Stain Remover | 4 lbs |
| OxiClean Triple Action White R | Laundry Whitener and Stain Remover | 6.5 lbs |
| OxiClean White Revive Laundry | Laundry Whitener & Stain Remover Power Paks | — |
| White Brite Laundry Whitener P | — | 28 ounces per pack |
| OUT White Brite Laundry Whiten | Laundry Whitener | 4 lb 12 oz |
| OUT White Brite Laundry Whiten | Laundry Whitener | — |
| The Pink Stuff Miracle Laundry | Oxi Powder Stain Remover | — |
More Details on Our Top Picks
OxiClean White Revive Laundry Whitener and Stain Remover Powder, 5 lb
This product stands out for its ability to whiten whites 40% better than chlorine bleach, making it a strong choice for those who want effective results without harsh chemicals. Compared to Seventh Generation’s non-chlorine bleach, OxiClean White Revive offers superior stain-fighting power and versatility, especially since it can be used as a presoak or added directly to the wash cycle. Its color-safe formula prevents fading, yet it might require pre-soaking for very stubborn stains, which could be inconvenient for some users. The formula is safe for HE and standard machines, adding to its appeal for busy households. However, its effectiveness on heavily set-in stains can be limited without pre-treatment, and it demands some planning to maximize whitening.
Pros:- Whitens whites 40% better than chlorine bleach
- Chlorine-free and safe for colored fabrics
- Versatile for presoak or direct addition
Cons:- Requires presoak for optimal stain removal
- Less effective on very stubborn or old stains without pre-treatment
Best for: Families seeking a powerful, versatile laundry booster that works with both whites and colors.
Not ideal for: Users who prefer quick, no-prep solutions for tough stains or need immediate whitening results.
- Weight:5 lb
- Type:Laundry Whitener and Stain Remover Powder
- Application:Presoak or laundry additive
- Compatibility:HE and standard washers
- Color Safety:Yes
Our verdict“This pick is ideal for those wanting a reliable, all-in-one laundry booster that balances effectiveness with fabric safety.”
Bluette Concentrated Liquid Laundry Bluing 32 Fl Oz – Restores Whiteness & Brightness for Your Laundry
Compared with chemical-based whiteners like OxiClean powders, Bluette Bluing relies on a gentle optical illusion that makes whites appear brighter without adding harsh chemicals. It’s especially suited for delicate fabrics, offering a natural approach to restoring whiteness, with a simple addition at the start of the wash cycle. While it’s easy to use and trusted for decades, it requires careful measurement—overuse can result in bluish tinting, and it doesn’t tackle stains directly like OxiClean powders do. Its effectiveness hinges on proper application, making it less suitable for heavily soiled or stained garments. Bluette makes the most sense for those prioritizing natural brightening over stain removal.
Pros:- Enhances whiteness and brightness naturally
- Safe and gentle on delicate fabrics
- Easy to add at the start of the wash cycle
Cons:- Requires careful measurement to avoid overuse
- Limited to brightening, not stain removal
Best for: Individuals seeking a gentle, natural method to brighten whites without chemicals or dyes.
Not ideal for: People dealing with heavily stained or heavily soiled laundry that needs a strong stain remover.
- Volume:32 Fl Oz
- Type:Liquid Laundry Bluing
- Features:Restores whiteness, safe for delicate fabrics, eco-friendly
Our verdict“This is best suited for users wanting a gentle, natural boost to whiteness, not for tackling tough stains.”
Seventh Generation Non-Chlorine Bleach, 64 Fl Oz
Compared to chemical-based options like OxiClean, Seventh Generation’s non-chlorine bleach emphasizes environmental safety, with a biodegradable, dye-free formula that lifts stains and brightens without artificial brighteners. It’s a good choice for eco-conscious households needing a gentle bleach that’s septic-safe and compatible with both standard and HE washers. However, it may require more product on heavily stained fabrics, which can increase cost per load. Some users might prefer scented options, but this bleach’s fragrance-free nature appeals to sensitive skin and those avoiding synthetic fragrances. It’s less aggressive on stains but better suited for lighter whitening needs and regular maintenance.
Pros:- Free of chlorine, dyes, fragrances, and artificial brighteners
- Biodegradable and septic safe
- Effective at lifting stains and brightening
Cons:- May need more product for stubborn stains
- Less scent options for those who prefer scented bleach
Best for: Eco-conscious consumers seeking a gentle, biodegradable bleach for routine whitening and stain lifting.
Not ideal for: Users with heavily stained or heavily soiled laundry that requires a more potent or fast-acting stain remover.
- Volume:64 Fl Oz
- Features:Chlorine-free, biodegradable, septic safe, free of dyes and fragrances
Our verdict“This bleach suits environmentally mindful users wanting gentle, effective whitening with minimal synthetic ingredients.”
OxiClean Triple Action White Revive Laundry Whitener Powder, 4 lbs
This powder excels at brightening whites and enhancing colors without chlorine bleach, making it a good choice for households that want a multi-tasking product. Compared to the larger 6.5 lb version, this 4 lb package is better for smaller households or those who prefer a more manageable size. It effectively removes tough stains like wine and grass, and works well across water temperatures, including cold water. The need to combine it with detergent for best results can be a drawback for quick-load routines, and its pouch packaging may be less convenient for some users. It’s less suitable for very old, set-in stains that require longer pre-treatment, but for everyday whitening and stain removal, it’s a reliable pick.
Pros:- Brightens whites and enhances colors
- Removes tough stains like oil, wine, and grass
- Works in all water temperatures, including cold
Cons:- Requires use with detergent for optimal results
- Less effective on very old or set-in stains
Best for: Households seeking an all-in-one powder that brightens whites and removes tough stains efficiently.
Not ideal for: Users who want a dedicated stain remover or prefer no pre-mixing with detergent.
- Weight:4 lbs
- Type:Laundry Whitener and Stain Remover
- Color Safety:Yes
- Chlorine-Free:Yes
- Packaging:Resealable pouch
Our verdict“This powder suits users who want a versatile, color-safe product for regular whitening and stain removal in everyday laundry.”
OxiClean Triple Action White Revive Laundry Whitener Powder, 6.5 lbs
Compared to the 4 lb version, this larger 6.5 lb pouch offers more value for larger households or frequent laundry users. It maintains the same multi-action formula, brightening whites, improving colors, and removing stains without chlorine or harsh chemicals. The larger size makes it more economical per load but requires proper dosing to prevent residue, especially on delicate fabrics. Its effectiveness remains consistent across all water temperatures, including cold water, making it a flexible choice. However, the bulk size might be less convenient for those with limited storage space or only occasional laundry needs. For heavy-duty or high-volume laundry routines, this pick provides extended use without sacrificing performance.
Pros:- Effective at whitening and brightening large loads
- Removes tough stains like wine and grass
- Works in all water temperatures, including cold
Cons:- Requires careful dosing to avoid residue
- Less suitable for small loads or sporadic laundry
Best for: Large households or frequent laundry users looking for economical, high-capacity whitening and stain removal.
Not ideal for: Singles or small households with limited storage space who prefer smaller, more manageable packages.
- Weight:6.5 lbs
- Type:Laundry Whitener and Stain Remover
- Color-safe:Yes
- Chlorine-free:Yes
- Packaging:Resealable pouch
Our verdict“This larger pouch is best for high-volume households seeking cost-effective, reliable whitening that lasts longer between refills.”
OxiClean White Revive Laundry Whitener & Stain Remover Power Paks, 24 Count
This option stands out for its convenient, mess-free design and effectiveness at whitening whites 40% better than chlorine bleach. Unlike powder options like White Brite, these paks are water-activated, making them simpler to use without measuring. They are also gentler on fabrics and safe for colored clothes, which is a key advantage over harsher bleach alternatives. However, they may fall short on very stubborn stains, especially compared to mineral-based solutions like OUT White Brite. The main tradeoff involves the limited versatility; these are primarily for whites and don’t work well on heavily stained or non-white fabrics. For anyone prioritizing ease, safety, and moderate stain removal, this pick offers a balanced solution.
Pros:- Effective at whitening whites 40% better than chlorine bleach
- Mess-free, no measuring required
- Safe for colored clothes and various fabrics
- Compatible with HE and standard washers
Cons:- May not fully remove very stubborn stains
- Limited to white laundry use
- Dropping paks can be inconvenient for some users
Best for: Families seeking an easy, safe way to whiten whites regularly without harsh chemicals
Not ideal for: Users with heavily stained or non-white garments needing deep stain removal or color brightening
- Count:24
- Type:Laundry Whitener & Stain Remover Power Paks
- Application:White clothes, stains removal, laundry booster
- Compatibility:HE and standard washing machines
- Features:Oxygen-based, water-activated, chlorine-free, color-safe
Our verdict“Ideal for users who want a safe, simple way to brighten whites without dealing with powders or liquids, but not for tough stain removal needs.”
White Brite Laundry Whitener Powder – Pack of 2
Compared with liquid or pouch options, White Brite Powder makes a strong case for value, offering a powerful stain removal and whitening boost. It’s particularly effective against yellowing, rust, and stubborn stains like red clay, making it suitable for heavily soiled whites. Its powder form might be less convenient than liquids, especially for pre-soaking or measuring, but it allows for precise dosing. Unlike the mineral-based OUT White Brite, White Brite relies on active ingredients that handle a broad range of stains, though it demands careful instructions for best results. This product is best suited for those comfortable with powders and needing an economical solution for large loads or heavily stained whites.
Pros:- Effective at removing tough stains and yellowing
- Suitable for all fabric types, including delicates
- Septic-safe and compatible with all washing machines
- Economical with a 2-pack for extended use
Cons:- Requires careful reading of instructions for optimal results
- Powder form may be less convenient than liquids
- Less effective on colored or non-white garments
Best for: Budget-conscious households dealing with yellowing and persistent stains on white laundry
Not ideal for: Users preferring quick-dissolving liquids or with delicate fabrics needing gentle treatments
- Weight:28 ounces per pack
- Quantity:2 packs
Our verdict“Best suited for those wanting a cost-effective, versatile powder that tackles serious stains on whites but requires some effort to use properly.”
OUT White Brite Laundry Whitener, 4 lb 12 oz
This mineral-based whitener excels at removing stubborn stains like rust, yellowing, and red clay, making it ideal for heavily soiled whites or work uniforms. Its gentle mineral formula is safer on fabrics than harsher bleach, and it’s compatible with all washing machines, including high-efficiency models. Compared to liquid options like Seventh Generation, OUT White Brite offers a more concentrated, powerful cleaning punch. The main tradeoff is that it cannot be used with peroxide or bleach, limiting some stain-treatment options. It’s best suited for those who need deep stain removal and are comfortable handling powders rather than liquids or pre-soaks.
Pros:- Effective at removing tough stains and yellowing
- Gentle on fabrics and septic-safe
- Suitable for all washing machine types, including HE
- Large 4 lb 12 oz container offers good value
Cons:- Cannot be used with peroxide or bleach
- Requires pre-testing on fabrics before use
- Less effective on non-white or heavily colored garments
Best for: Homeowners with heavily stained whites or uniforms requiring strong, mineral-based cleaning
Not ideal for: Users seeking a versatile product compatible with peroxide or bleach treatments or for delicate fabrics
- Weight:4 lb 12 oz
- Type:Laundry Whitener
- Suitable for:White clothes, uniforms, towels, bedding
- Fabrics:All types, including delicates
- Machine Compatibility:All washing machines, including top load, front load, and HE
Our verdict“This pick is ideal for heavy-duty stain removal on whites where mineral-based strength is needed, but it’s less flexible for delicate or color-rich laundry.”
OUT White Brite Laundry Whitener, 28 oz
Compared to the larger 4 lb version, the 28 oz OUT White Brite offers a more compact option perfect for regular use. It’s effective at removing stains like rust and yellowing, and safe for delicate fabrics, making it suitable for everyday whites and delicates. Its septic-safe formula and compatibility with all washing machines provide convenience, though it might require multiple treatments for heavily stained items. The mineral-based ingredients ensure gentle cleaning, yet because of the smaller size, it’s less economical for large loads. This product makes the most sense for users who want a gentle, effective whitener for routine laundry and delicate items without the bulk of larger containers.
Pros:- Effective at removing stains and brightening whites
- Safe for delicates and all washing machine types
- Septic-friendly and easy to use as a pre-soak or booster
- Compact size for convenient storage
Cons:- May require multiple treatments for heavy stains
- Mineral-based ingredients may not suit all fabrics
- Less economical for large loads
Best for: Individuals seeking a gentle, effective whitener for daily whites and delicate fabrics
Not ideal for: Heavy-duty stain removal or large-volume laundry needs, due to smaller size
- Size:28 oz
- Type:Laundry Whitener
- Suitable For:White clothes, delicates
- Features:Removes stains, brightens whites, septic-safe
Our verdict“A solid choice for routine whitening and delicate fabrics, but less suited for heavy stain removal or large laundry volumes.”
The Pink Stuff Miracle Laundry Oxi Powder Stain Remover for Whites, 35.2 Oz
This versatile Oxi powder stands out for its ability to lift tough stains like wine, coffee, and sweat, while also brightening whites. Its rhubarb scent adds a fresh note, and its gentle mineral-based formula helps preserve fabric quality. Compared with liquid or powder whiteners like OUT White Brite, it offers more multi-purpose stain removal, making it ideal for pre-soaking or in-wash treatments. However, stubborn stains may require multiple treatments, especially on heavily soiled items. The scent might not appeal to everyone, but its combination of stain-lifting power and fabric care makes it a good choice for everyday whites that need a boost.
Pros:- Effective at removing tough stains like wine and coffee
- Brightens and whitens whites effectively
- Gentle on fabrics and preserves fabric integrity
- Versatile for pre-soak or in-wash use
Cons:- May require multiple treatments for stubborn stains
- Scent may not suit all preferences
- Less specialized in whitening compared to dedicated whiteners
Best for: Home users who want a multi-purpose stain remover for whites that also freshens laundry
Not ideal for: Those seeking a fragrance-free or highly concentrated whitening agent for large loads
- Size:35.2 Oz
- Type:Oxi Powder Stain Remover
- Suitable For:White fabrics, shirts, linens, towels
- Scent:Rhubarb
Our verdict“Best suited for users looking for an all-in-one stain remover and whitener with a pleasant scent, though heavy stains may need repeat treatments.”
How We Picked
The products in this roundup were selected based on their cleaning effectiveness, ease of use, build quality, and value for money. We prioritized those with proven stain removal capabilities and brightening power, especially for whites that have become dull or stained over time. Cost per use was also a key factor, favoring larger or multi-pack options that offer better long-term value. Additionally, we considered formulations that suit different fabric types and user preferences, from traditional bluing to modern oxygen-based whiteners. The ranking reflects a balance between performance, versatility, and affordability, ensuring options for various needs and budgets.| clothes whitener | Type |
|---|---|
| OxiClean White Revive Laundry | Laundry Whitener and Stain Remover Powder |
| Bluette Concentrated Liquid La | Liquid Laundry Bluing |
| Seventh Generation Non-Chlorin | — |
| OxiClean Triple Action White R | Laundry Whitener and Stain Remover |
| OxiClean Triple Action White R | Laundry Whitener and Stain Remover |
| OxiClean White Revive Laundry | Laundry Whitener & Stain Remover Power Paks |
| White Brite Laundry Whitener P | — |
| OUT White Brite Laundry Whiten | Laundry Whitener |
| OUT White Brite Laundry Whiten | Laundry Whitener |
| The Pink Stuff Miracle Laundry | Oxi Powder Stain Remover |
Factors to Consider When Choosing Clothes Whitener
Choosing the right clothes whitener depends on several factors that influence both results and user experience. Understanding these can help you avoid common mistakes, such as overusing harsh chemicals or choosing products incompatible with your fabrics. Consider your laundry load size, fabric sensitivity, and whether you prefer traditional or modern whitening methods. Price and convenience also matter, especially if you plan to use the product frequently or in large quantities. This guide highlights key considerations to help you select the best product for your specific laundry needs.Formulation Type
Clothes whiteners come in powders, liquids, and paks. Powders often provide the strongest cleaning power and are favored for heavily stained whites, but they require measuring and can be messy. Liquids are easier to use and integrate smoothly into wash cycles, making them more convenient for regular use. Paks or pods offer pre-measured doses that reduce waste and mess but may have higher upfront costs. Your choice depends on how much control you want over dosing and your preference for ease versus strength.
Effectiveness on Stains and Brightening
Some whiteners excel at removing tough stains, especially oxygen-based options like OxiClean, which work well on a variety of stains without damaging fabrics. Others, such as bluing agents like Bluette, focus on restoring brightness and are gentler but less effective on heavy stains. Consider the severity of stains you typically encounter—if your whites are heavily stained, a powerful stain remover is essential. For routine brightening, gentler products might suffice and prolong fabric life.
Fabric Compatibility
Not all whiteners are suitable for delicate fabrics like silk or wool. Harsh chemicals can weaken fibers or cause discoloration. For delicate or sensitive fabrics, choose products labeled as gentle or suitable for all fabrics. Traditional bluing agents tend to be gentler and safer for delicate laundry, while stronger oxygen-based whiteners are generally safe for most sturdy fabrics. Always check the label to avoid unintended damage.
Cost and Value
Large packs and multi-use containers usually offer better value per load, making them ideal for frequent laundry. However, they require a larger initial investment and storage space. Smaller bottles or single-use paks provide convenience and are better suited for occasional use or smaller households. Consider your laundry routine and budget when choosing—sometimes paying a little more upfront for a larger, more economical size pays off over time.
Environmental and Safety Considerations
Eco-friendly options, such as Seventh Generation, avoid harsh chemicals and are safer for sensitive skin and the environment. However, they may sacrifice some cleaning power compared to traditional oxygen-based whiteners. Always check for certifications or labels indicating eco-friendliness if sustainability matters to you. Additionally, handle all whiteners with care, especially powders, to avoid inhalation or skin irritation.
Frequently Asked Questions
Can I use clothes whitener on colored laundry?
Most clothes whiteners are designed specifically for whites and may cause discoloration or damage to colored fabrics. Products like oxygen-based whiteners are generally safe for whites but should be used cautiously with colored laundry unless explicitly labeled as safe for colors. Blueing agents and other traditional whiteners are not recommended for colored fabrics because they can tint or stain them. Always read the label and test on a small area if unsure.
How often should I use a clothes whitener?
The frequency of use depends on the product and the condition of your laundry. For routine brightening, using a whitener once every few washes can maintain whiteness. Heavily stained or dull whites may require more frequent treatment. Overuse of strong whiteners can weaken fabrics over time, so it’s wise to reserve them for cases requiring extra help. Always follow the manufacturer’s instructions to avoid damaging your clothes.
Are there natural alternatives to chemical whiteners?
Yes, some natural options can help brighten whites without harsh chemicals. Baking soda, hydrogen peroxide, and vinegar are common household ingredients used as natural whiteners or stain removers. These options are gentler but may require more time and effort to achieve the same results as commercial products. They are best suited for light stains or routine brightening and are a good choice for eco-conscious consumers.
Will using a clothes whitener weaken my fabrics?
Overusing or choosing overly aggressive whiteners can weaken fabric fibers, leading to tears or thinning over time. Oxygen-based whiteners tend to be gentler and safer for most fabrics, but even these should be used as directed. For delicate or high-quality fabrics, opt for milder, enzyme-based formulas and avoid frequent heavy treatments. Proper dosing and limiting use to when it’s necessary can extend the life of your clothing.
Is it safe to mix clothes whitener with other laundry products?
Mixing different laundry chemicals without guidance can cause dangerous reactions or reduce cleaning effectiveness. It’s best to use whiteners separately from chlorine bleach or fabric softeners unless the product instructions explicitly state compatibility. For oxygen-based whiteners, adding them to a normal wash cycle with detergent is usually safe, but always read labels carefully. When in doubt, stick to one product at a time to ensure safety and optimal results.
Conclusion
For those seeking the best overall performance and versatility, OxiClean White Revive remains the top choice, especially for heavily stained whites. Budget-conscious buyers will appreciate the value offered by larger packs like OxiClean 6.5 lbs or White Brite Powder. Beginners or those with delicate fabrics should lean toward gentler options like Bluette Bluing or Seventh Generation. For households that prioritize eco-friendliness without sacrificing too much cleaning power, plant-based or traditional gentle whiteners are best suited. Ultimately, your choice depends on your specific laundry needs, fabric types, and how much you’re willing to spend for brighter, cleaner whites.
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